This Privacy Policy describes the information Sovar Chiropractic (“we,” “us,” or “the practice”) collects through this website (the “Site”) and in the course of operating the practice, how that information is used and disclosed, and the choices available to you. The use and protection of patient health information is governed by our Notice of Privacy Practices.
We may collect personal information that you voluntarily provide to us when you schedule appointments, complete intake forms, contact us via email, phone, or other channels, or request information about our services. This information may include name, address, email, and phone number; date of birth; gender; medical history; insurance information; payment information; emergency contacts; photographs relevant to treatment; and communication preferences.
As a medical practice, we collect protected health information (PHI) as defined by HIPAA. Our collection, use, and disclosure of PHI is governed by our Notice of Privacy Practices, which is provided to all patients.
When you visit our website, we may automatically collect information including IP address, browser type and version, operating system, referring URLs, pages visited, device identifiers, and location information.
We may use cookies, web beacons, and pixel tags to improve website functionality and analyze usage. You may control cookies through your browser settings; however, disabling cookies may affect your ability to use certain features of our website.
Information submitted through the Site is used to respond to your appointment request or inquiry. Measurement data collected automatically is used to evaluate advertising performance and to improve the Site. We do not sell personal information, and we do not use it for purposes unrelated to the operation of the practice.
Information you provide to the practice through any means — including this website, text message, telephone, or in person at our offices — may be entered into our electronic health record (EHR) and practice-management system, ChiroTouch, as part of your patient record. Once part of your patient record, that information is protected health information and is governed by our Notice of Privacy Practices.
We do not sell, rent, or trade personal information. Personal information is disclosed only to the following service providers, each acting on our behalf and only as needed to perform its function: (1) the hosting provider that operates the Site and delivers form submissions to our office email; (2) Google, which provides the advertising and usage-measurement cookies described above (used to attribute a form submission to an advertisement); (3) ChiroTouch, the electronic health record and practice-management system in which patient records are maintained and through which patient communications are managed; (4) Twilio, which delivers our text messages; and (5) recipients to whom disclosure is required by law. You may opt out of personalized advertising at adssettings.google.com or optout.aboutads.info.
This Privacy Policy governs the Site only. Health information we create or receive about you as a patient is protected health information under the Health Insurance Portability and Accountability Act (HIPAA) and is governed by our Notice of Privacy Practices, which describes our permitted uses and disclosures of that information and your rights with respect to it. The Site is not intended for the collection of health information and must not be used for urgent matters or emergencies.
If you provide your telephone number, we may call or send text messages to you regarding your care and your relationship with the practice. Consent to receive text messages is not a condition of receiving care. Message frequency varies, and message and data rates may apply. Text HELP in reply to any message from us for assistance.
Text messages from the practice may include:
SMS opt-in consent, SMS opt-in data, and mobile phone numbers provided for SMS communications will NOT be shared with, sold to, or disclosed to any third parties or affiliates under any circumstances, for any purpose including marketing or promotional use. This is an absolute prohibition with no exceptions other than those strictly required by law. The vendors that deliver our messages solely on our behalf — ChiroTouch, our practice-management system, and Twilio, our text-message delivery provider — act under our direction and are not third parties for purposes of this section.
To opt out at any time, text STOP or UNSUBSCRIBE to any message you receive from us. You will receive one final confirmation message, and no further SMS messages will be sent unless you re-enroll.
We will not sell or share your mobile phone number with third parties without your consent, except as required by law or as described in this Privacy Policy.
Our website is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe your child has provided us with personal information without your consent, please contact us and we will take steps to remove such information promptly.
The Site contains links to websites operated by third parties, including the advertising-preference pages linked above. We are not responsible for the content or privacy practices of third-party websites. We encourage you to review the privacy policy of any website that collects your information.
You may request a description of the information we have received about you through the Site and may request that it be corrected or deleted. Requests may be submitted using the form below or by calling our Owensboro office at 270-684-4101. Requests to access or amend your medical records are governed separately by our Notice of Privacy Practices.
We retain your personal information only as long as necessary for the purposes described in this Privacy Policy, or as required to comply with legal obligations, resolve disputes, and enforce our agreements. Log files are generally retained for a shorter period unless required for safety, security, or legal compliance purposes.
We may revise this Privacy Policy from time to time. Revisions will be posted on this page with an updated effective date. Continued use of the Site after a revision is posted constitutes acceptance of the revised policy.
The Site is operated from the United States for our practice locations in Kentucky and Indiana and is intended for use by residents of the United States. Information submitted through the Site is processed and stored in the United States. Visitors accessing the Site from outside the United States acknowledge that their information will be processed in the United States as described in this policy and in accordance with United States law.
Questions regarding this Privacy Policy or your information may be submitted using the form below or directed to our Owensboro office at 270-684-4101.
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